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St. Maarten doesn’t need cheerleaders – StMaartenNews.com – News Views Reviews

19 August 2026
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by The Wayfinder The increased arrival numbers, be it cruise or air passengers, are unequivocally positive. But numbers of arrivals are a volume measurement, not a prosperity measurement. Turn the debate from tourism promotion into tourism economics. St. Maarten’s tourism promotion may need a serious review and re-evaluation, not because the existing strategy has failed,